{"id":673,"date":"2025-02-03T12:20:59","date_gmt":"2025-02-03T13:20:59","guid":{"rendered":"http:\/\/glhyzs.com\/?p=673"},"modified":"2025-02-23T11:20:08","modified_gmt":"2025-02-23T11:20:08","slug":"everything-ive-learned-as-a-comm-des-student-at-the-intl-creative-festival","status":"publish","type":"post","link":"http:\/\/glhyzs.com\/index.php\/2025\/02\/03\/everything-ive-learned-as-a-comm-des-student-at-the-intl-creative-festival\/","title":{"rendered":"Everything I\u2019ve learned as a Comm Des student at the INTL Creative Festival"},"content":{"rendered":"

Communication Design<\/a> student Fraser had the opportunity to attend an international creative festival with INTL last year where he attended different Q&A and workshops. He shares his experience, the projects he worked on, and what he learned in this blog.<\/p>\n

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INTL<\/a> was fantastic! I can\u2019t wait to put into practice what I learned from the conference and the workshops I attended.<\/p>\n

The conference was jam-packed with amazing speakers. It was fantastic to see so many creative projects, which were very inspiring. A takeaway to help improve my work is to think more deeply about how we can use the world around us to influence our design methods.<\/p>\n

I attended the Q&A sessions Are We Doomed as Designers? and Nitty Gritty Q&A. These interactive discussions were very informative, providing insights into how the panel thinks the future of Graphic Design will evolve.<\/p>\n

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Crafting Characters workshop<\/h2>\n

Over the weekend, I attended Angela Kirkwood<\/a>‘s workshop “Crafting Characters”. This two-day workshop involved designing a character based on a given prompt\u2014mine was a house. <\/p>\n

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We started by drawing our character through various emotional states, such as anger, serenity, and tension. After this, we created a stop-motion animation. My animation was based on a chill character who gets excited about scoring a goal. This was my first time working with stop-motion animation, and I thoroughly enjoyed the experience. I may potentially incorporate this technique into a future project.<\/p>\n

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Branding for Food and Drink<\/h2>\n

On the Monday, I had the chance to attend “Branding for Food and Drink” with Fed and Watered<\/a>. The morning began with Orlando Lloyd<\/a> discussing his studio’s approach to projects. We were then tasked with creating a visual brand for a new bakery or whisky product. The brief required us to define one ownable colour, one typographic style, and one memorable asset. <\/p>\n

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Additionally, we needed to place our new brand in a suitable mock-up. As the day progressed, the brief became even more interesting, focusing on achieving a style that was both minimalistic and memorable. <\/p>\n

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This workshop was especially engaging due to the tight timescale, which forced quick yet effective decision-making. I followed my instincts, and I\u2019m proud of the outcome considering the timescale.<\/p>\n

Live Project<\/h2>\n

Lastly, I participated in the Live Project. My group mentor agency was Imaginary Friends<\/a>. Their insightful guidance transformed my initial concept into an imaginative solution. The brief, set by The Brand Identity<\/a> was a compelling task: we had to create a humorous solution to something that irritates us. <\/p>\n

My chosen annoyance was forgetting people\u2019s names when I bump into them\u2014something I find very frustrating. My solution was a watch with interchangeable characters, each representing a different way to escape an awkward situation by transforming that chosen character. For example, a Portaloo for embarrassing encounters, an Inflatable Tube Man for awkward moments, a Puddle for when you wish the ground could swallow you up, and a Ping Pong Ball for a playful getaway. This brief encouraged me to think differently, and this approach is something I\u2019d like to integrate into my practice moving forward.<\/p>\n

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Thank you to all who made INTL such a great experience!<\/p>\n

Fraser Deacon<\/em><\/p>\n

Related blogs<\/h2>\n

My career as a Graphic Designer after studying Communication Design<\/a><\/p>\n

Looking back on our experience studying at Gray\u2019s School of Art<\/a><\/p>\n

The post Everything I’ve learned as a Comm Des student at the INTL Creative Festival<\/a> appeared first on RGU Student Blog<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Communication Design student Fraser had the opportunity to attend an international creative festival with INTL last year where he attended different Q&A and workshops. He shares his experience, the projects he worked on, and what he learned in this blog. INTL was fantastic! I can\u2019t wait to put into practice what I learned from the […]<\/p>\n","protected":false},"author":1,"featured_media":675,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"_links":{"self":[{"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/posts\/673"}],"collection":[{"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/comments?post=673"}],"version-history":[{"count":3,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/posts\/673\/revisions"}],"predecessor-version":[{"id":682,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/posts\/673\/revisions\/682"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/media\/675"}],"wp:attachment":[{"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/media?parent=673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/categories?post=673"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/glhyzs.com\/index.php\/wp-json\/wp\/v2\/tags?post=673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}